CURRYING A NEW FLAVOUR

Pattu Branding Cover

THE SIZZLE OF SPICE!

Dealing in all kind of spices, the client wanted us to create their new Package and Dangler Design.  The only condition was that we should retain their logo while revamping the Package Design that should carry both traditional and contemporary appeal.

Pattu Red Chilli Powder Packaging Design
Pattu Turmeric Powder Packaging Design
Pattu Coriander Powder Packaging Design

MODERN AND TRADITIONAL

Taking cue from their logo, that was a tad traditional, we gave it a twist by introducing modern  shades and a new colour palette to it. While keeping the typeface conservative, the spacing and images were emboldened for a  modern touch.

Pattu Sambar Powder Package Design
Pattu Rasam Powder Package Design
Pattu Kulambu Masala Package Design
Pattu Vatha Kulambu Masala Package Design

SPICING UP LIFE

The strategy worked like a charm. Their customers were enamoured and sales began to pick up. We were soon asked to come up with other  campaigns for their recipes and curry powders.

Pattu Meat Curry Powder Package Design
Pattu Fish Curry Powder Package Design

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