At Litmus, I create something new everyday with my Graphic Design skills.
I am a designpreneur at Litmus. Design is my soul food and it's my daily bread. And it's a tasteful experience every day.
If we rewind 30 years, I was in Morbi (Gujarat), growing up. I first used photoshop in 5th Grade, not at school, but at home, with my uncle. As I completed high school, the journey of my graduation began in another city. And I still regret it- I did engineering. Or did I?
By my 2nd last semester, I realized this is not what I can do in life and I never completed that semester or the one after that. After dropping out, I started going to agencies around my city for free. I gained some experience and went back home to start my own design studio. It gave me so much- so much experience and even more money.
I somehow again started feeling that I am still not doing what I was meant to and decided that it was time to move on. I then applied to Litmus Branding as I moved on to another city, Ahmedabad. My application went unnoticed but I still came, leaving behind my family and my wife. Did I mention I got married, amidst all this and were expecting to start a family of our own in just the next few months? :)
Meanwhile, I was waiting for Litmus but I couldn't do without earning so I joined another agency for a year. One fine night, my friend - a well-wisher got a call from Litmus stating that they were looking for designers and he conveyed the message to me. That night, I was on my way to visit my hometown. Believe me, when I say, I got off the bus when there was a halt and took a bus back to A'bad. Gave the design test at Litmus and kept waiting for a response again. Why Litmus? Why so badly? I once designed a visiting card for a Litmus Group company at one of my old offices and I felt that this place has the kind of mentors and the kind of creative freedom that I longed for.
Feb 2020, I was finally appointed as a part of the team at Litmus. Since then, the journey has been illustrious.
Oh...ummm... Long Pause...Don't remember
Craft tools like cutters, scissors, etc. for merely INR 20
ઉડતા તીર લેવામાં આવશે
Getting Kapil Bhai's call on 2nd April 2020, the day my probation was about to get over
Ardhanarishvara (Sanskrit for Lord Who Is Half Woman)
Adobe Illustrator and Photoshop
કોઈ દારૂ ચઢતો જ નથી
When I try something for the first time and fail. And someone mentions, "ઓહો, પતિ ગયું. હવે નહીં થાય."
I would have joined a Design college instead of engineering
I would change the word 'idiot' to 'Praful'. It's an Indian TV reference, from Khichdi :D
Whenever I do anything special at work, apart from Graphic Designing (Once, I repaired a ceiling fan :) )