When it comes to precision products and high-end engineering, the scope of visual imagery is limited. This was exactly the challenge we faced with AM Designs, an AS9100C & ISO 9001:2008 certiﬁed company, specializing in advance manufacturing solutions for Aviation, Space and Defence Applications. We therefore took the strategic decision to take the understated approach in designing their Corporate Identity and Brochure Design to tell a compelling story.
For a quality-driven company, aspiring for a global footprint, we decided to let their products do all the talking. The image selection, the cataloguing and the copy all had to present a precise look and feel that closely aligned with the client's business profile.
The next big challenge was meeting the client's deadline. They were just a few days away from participating in an international exhibitions in Israel and USA. A lot was at stake and they needed to carry this product presentation to those exhibitions.
We started with the shoot of their facility, hi-end machinery, tools, men and material and ensured that the final designed output matched their Corporate Identity in order to tell a cogent brand story. They loved our work so much that they’ve now entrusted us with their Website Design.